Most Popular Articles
Survey: Don't be anti-social
Sign Off, Oct 2009
Sample and Hold
Don't be anti-social
Social networking. Huge buzzwords, everyone's doing it. Well, 67 percent are doing it anyway. According to Jacobs Media's Tech Survey V for 2009, two-thirds of people surveyed visit and/or have profiles on social networking sites, up from 57 percent in last year's poll. Women, fans of alternative and active/mainstream rock, and 18-34-year-olds are the most avid social networkers. In fact, 82 percent of alternative partisans use sites like MySpace and Facebook.
But a key finding in this study is how social networking has caught on among older demographics and classic rockers. More than half of those who listen to stations that specialize in the Rolling Stones, Led Zeppelin and Pink Floyd spend time on these social networking outlets.
Another big story in this research is Facebook. Among all respondents, 43 percent now visit or have built a profile on Facebook, compared to 38 percent for the long-time pioneer, MySpace. In fact, Facebook holds its lead among both genders, as well as the various age groups.
Source: Jacobs Media, Tech Survey V 2009.
Acceptable Use Policy blog comments powered by Disqus
[an error occurred while processing this directive]
Today in Radio History
The history of radio broadcasting extends beyond the work of a few famous inventors.
EAS Information More on EAS
The feed provides feeds for all US states and territories.
Need a calendar for your computer desktop? Use one of ours.
Information from manufacturers and associations about industry news, products, technology and business announcements.
Browse Back Issues[an error occurred while processing this directive]
Also in the November Issue
- Trends in Technology: HD Radio Transmission Update
- Franken FM Stations
- Wi-Fi on Wheels: The Connected Car
- Field Report: Yamaha MG10XU
- Transmitter Site Cleanup