BEGIN:VCALENDAR PRODID:-//Microsoft Corporation//Outlook 12.0 MIMEDIR//EN VERSION:2.0 METHOD:PUBLISH X-MS-OLK-FORCEINSPECTOROPEN:TRUE BEGIN:VEVENT CLASS:PUBLIC CREATED:20100304T205548Z DESCRIPTION:Moderator: Lynn Claudy\, Senior Vice President\, Science and Te chnology Department\, NAB
\nKeynote Address: A Path for Restoring the L ofty Status of Broadcast Engineers
Keynote Speaker: Barry Blesser\, Dir ector of Engineering\, 25-Seven Systems\n DTEND:20100413T180000Z DTSTAMP:20100304T205548Z DTSTART:20100413T173000Z LAST-MODIFIED:20100304T205548Z LOCATION:S226 PRIORITY:5 SEQUENCE:0 SUMMARY;LANGUAGE=en-us:Do More with RDS Data TRANSP:OPAQUE UID:040000008200E00074C5B7101A82E0080000000080B71C08A8BBCA01000000000000000 0100000002D504176EAD46A4DA8814AA737351368 X-ALT-DESC;FMTTYPE=text/html:\n\n\n\n\n\n\n\n\n

This paper will provide radio stations the information necessary for p lanning and implementing RDS (Radio Data System) solutions in general and specifically to educate advanced RDS users on what more they could be doin g with data. In many cases radio stations install all the necessary compon ents for displaying station name\, or even song titles on RDS and then lea ve it at that. Too often\, RDS systems go untouched and underutilized afte r initial installation. This paper will detail the benefits of RDS for the station\, its listeners and advertisers and explore methods of making bet ter use of RDS data and tools for advanced features such as tagging and so cial networking.<\;br>\;Presenter: Jim Roberts\, Product Manager\, Dat acast Systems\, The Radio Experience

\n\n\n X-MICROSOFT-CDO-BUSYSTATUS:BUSY X-MICROSOFT-CDO-IMPORTANCE:1 X-MICROSOFT-DISALLOW-COUNTER:FALSE X-MS-OLK-ALLOWEXTERNCHECK:TRUE X-MS-OLK-AUTOFILLLOCATION:FALSE X-MS-OLK-CONFTYPE:0 BEGIN:VALARM TRIGGER:-PT1080M ACTION:DISPLAY DESCRIPTION:Reminder END:VALARM END:VEVENT END:VCALENDAR