Most Popular Articles
Broadcast Electronics TRECast
Messagecasting software add-on
Broadcast Electronics' Message Manager suite marketed under The Radio Experience (TRE) now offers new functions for RBDS, HD Radio, the Internet and Twitter. TRECast is a tool for creating instant unscheduled messages such as weather warnings, news alerts, or even live contest details to be delivered instantly to a single station or group of stations. These messages can be archived to a message clipboard for immediate access by announcers at any time, and from any station in the network for redistribution on RBDS, HD Radio, the Web or Twitter. This is in addition to TRE's new social network tagging capabilities, giving listeners the ability to receive a station's now playing data as well as earmark songs for purchase through the station's social networking feeds such as Twitter and Facebook. Compatible with BE's AudioVault and most other major automation systems, TRE messagecasting software enables operators to schedule text messages in much the same way they would schedule music, with a complete set of tools for generating and tracking advertiser, as well as promotional messages.
Do you have experience with this product? Share your comments below.
Acceptable Use Policy blog comments powered by Disqus
[an error occurred while processing this directive]
Today in Radio History
The history of radio broadcasting extends beyond the work of a few famous inventors.
Read each issue online in our Digital Edition Format in your Web browser.
EAS Information More on EAS
The feed provides feeds for all US states and territories.
Need a calendar for your computer desktop? Use one of ours.
Information from manufacturers and associations about industry news, products, technology and business announcements.
Browse Back Issues[an error occurred while processing this directive]
Also in the March Issue
- The "And More" of Automation
- FCC Enforcement Items to Watch
- Testing AM Antennas
- New Products
- Field Report: Cloud Microphones Cloudlifter CL-1
- New Products at the 2014 NAB Show
- Side by Side: IP Codecs