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Stream the World Offers Targeted Ad Replacement to Entire Client Roster
Las Vegas - Apr 21 2009 - Stream the World now offers in-stream targeted ad replacement to all of its clients. Building on the industry-wide practice of standard ad replacement, Stream the World's system, when combined with Ando Media's Targeted Ad Injector, allows for an in-stream audio or video advertisement to be replaced with an ad that is specifically targeted against a multitude of variables including geography and demographic.
In addition to being able to target in-stream, Stream the World's system also replaces advertisements at the source of the stream rather than the player, thereby increasing the number of platforms and devices that can take advantage of this new technology.
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