Measurecast Weekly Top 25 - 08/27 to 09/02


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The MeasureCast Weekly Top 25™ (Monday, August 27 - Sunday, September 3, 2001)
LW
TW
Station Format
Owner/Network
TTSL
Cume
1
1

MEDIAmazing
(Internet-only)

Listener
Formatted
MEDIAmazing
131,433
39,794
2
2
Virgin Radio/1215 AM & 105.8 FM
(London)
Adult Alternative Virgin Radio New Media
123,211
23,731
3
3

ESPN Radio

Sports Talk Walt Disney Internet Group
92,865
14,695
4
4
Radio Margaritaville
(Internet-only)
Classic Rock Radio Margaritaville
75,857
14,665
5
5

WFXZ-FM/93.7
(Wilmington, NC)

Classic Rock Sea-Comm Media/
Warp Radio
53,659
6,709
10
6

3WK Undergroundradio
(Internet-only)

Alternative
Rock
3WK
38,553
9,875
12
7

BeOnAir Rock
(Internet-only)

Rock BeOnAir.com
37,571
6,051
7
8

Cablemusic Top 40
(Internet-only)

CHR/Top 40 Cablemusic.com
34,436
8,014
8
9

Cablemusic Country
(Internet-only)

Country Cablemusic.com
28,216
5,328
6
10

Cablemusic Smooth Jazz
(Internet-only)

Jazz Cablemusic.com
27.647
4,541
17
11

WBLS-FM/107.5
(New York, NY)

Urban R&B Inner City Broadcasting/
BroadcastURBAN.com/SurferNETWORK
27,590
3,438
15
12

KDYA-AM/1190
(Vallejo, CA)

Gospel Baybridge Communications/Sheridan Radio
25,659
2,210
--
13

WEEI-AM/850
(Boston, MA)

Sports Talk Entercom/StreamAudio
25,227
5,560
16
14

WKXB-FM/99.9
(Burgaw, NC)

CHR/Top 40 Sea-Comm Media/Warp Radio
24,550
2,677
11
15

Internet Radio, Inc. Top 40
(Internet-only)

CHR/Top 40 Internet Radio, Inc.
24,548
12,080
13
16

Radio 13
(Internet-only)

Miscellaneous Radio 13 Network
24,546
12,225
9
17

Alice New Media
(Internet-only)

Miscellaneous Alice New Media
23,920
3,999
14
18

BeOnAir Alternative
(Internet-only)

Alternative Rock BeOnAir.com
20,639
2,011
20
19

KNIK-FM/105.7
(Anchorage, AK)

Jazz UBIK Broadcasting/Warp Radio
20,154
2,526
19
20

WKIE-FM/92.7
(Chicago, IL)

CHR/Top 40 Big City Radio/ SurferNETWORK
19,494
3,490
18
21

Cablemusic Classical
(Internet-only)

Classical Cablemusic.com
18,511
3,435
27
22

Christian Pirate Radio
(Internet-only)

Contemporary Christian Christian Pirate Radio
17,431
2,765
22
23

KCRW-FM/89.9
(Los Angeles, CA)

College Santa Monica College
17,428
4,003
23
24

Internet Radio, Inc. Urban
(Internet-only)

Urban Internet Radio, Inc.
17,329
8,517
24
25

WCPE-FM/89.7
(Wake Forest, NC)

Classical Educational Information Corporation
16,377
2,245

Notes:
All reported stations stream through Globix, RealBroadcast Networks, SurferNetwork or a broadcaster's in-house servers.
1. Total TSL (Total Time Spent Listening) is the total number of hours streamed by the broadcaster in the reported time period.
2. Cume Persons is an estimate of the total number of unique listeners who had one or more listening sessions lasting five minutes or longer during the reported time period. This estimate is derived using an algorithm that takes into account unique media player GUIDs, unique IP addresses, and other variables during the reported time period.

Other facts for the week of August 27 - September 2:

  • 81% of all listening occurred between 5 a.m. Pacific and 5 p.m. Pacific.

  • The peak listening hour was 11 a.m.. Pacific (2 p.m. Eastern), with 8.75% of the day's listening.

  • 10% of the week's TTSL occurred over the weekend.

  • The peak listening day was Monday, August 27 with 20% of all TTSL occurring on this day.

  • The largest single age group listening to Internet radio last week: 25-34 year-olds (30%).

  • 56% of listeners were under 35; 26% were younger than 25, and 7% were over 55.

  • 70% of listeners were men; 30% were women.

  • Top streaming nations include the United States, the United Kingdom, Canada, Japan, France and Mexico.

  • 31% of U.S. listeners were from the South, with the Western U.S. accounting for 29%.

About MeasureCast, Inc.
MeasureCast, Inc. is the first company to provide Internet broadcasters, advertisers, and media buyers with true third-party audience size and demographic information with the MeasureCast Streaming Audience Measurement Service™. MeasureCast employs patent-pending Active Event Monitoring™, a unique server-side technology, to record the exact number of streams requested from Internet broadcasters' streaming servers. Accurate, secure reports are available to customers within 24 hours of a webcast via a password protected web site. MeasureCast supports Microsoft Windows Media Technologies, RealNetworks RealSystem servers and other proprietary streaming technologies. The company issues a weekly MeasureCast Top 25™ list of Internet radio broadcasters, and a weekly MeasureCast Internet Radio Index™, which tracks the growth of on-line radio listening. For additional information and a demonstration, visit www.measurecast.com. Corporate headquarters is located at 921 SW Washington St., Suite 800, Portland, Oregon 97205.



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