Pittsburgh Clear Channel Stations Rollout Active Access


        Radio on FacebookJoin us on Facebook

Chantilly, VA - Feb 27, 2008 - Clear Channel's Pittsburgh radio stations have begun to rollout BIA Financial Network's Active Access desktop application for listeners. WXDX-FM and WKST-FM are the first of the stations to offer their listeners the Active Access program. By visiting the station's websites WXDX and WKST and downloading a widget, the stations' audiences can participate in the daily broadcasts through interactive contests, promotions, printable coupons and music requests.

In the case of WKST, the Bob Cam continuously streams live video of their popular DJ directly on the desktop of any computer that has downloaded the application. Other station information and sponsor advertising is prominently available for the listener to personalize their experience at any time. WXDX is using their application to connect with their audience off-air and is using the channel to promote the Pittsburgh Penguins, providing podcasts, player and team headlines, videos and a direct link to the Pens page that offers news, information, pictures, site archive and the team's schedule.



Acceptable Use Policy
blog comments powered by Disqus

[an error occurred while processing this directive]

Today in Radio History

Milestones From Radio's Past

The history of radio broadcasting extends beyond the work of a few famous inventors.

EAS Information More on EAS

NWS XML/Atom Feed for CAP Messages

The feed provides feeds for all US states and territories.

Wallpaper Calendar

Radio 2014 Calendar Wallpaper

Need a calendar for your computer desktop? Use one of ours.

The Wire

A virtual press conference

Information from manufacturers and associations about industry news, products, technology and business announcements.

Join Us Facebook Twitter YouTube LinkedIn
Radio magazine cover

Current Issue

Powered by NASH: Cumulus Delivers Country From Nashville

Cumulus builds a new campus in Nashville to house its NASH family of brands

Browse Back Issues

[an error occurred while processing this directive]