NAB Radio Update - Sep 2, 2008

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Session Highlights

Super Session to Examine Radio's New Media Opportunities
New media executives will be on hand to discuss digital media opportunities during a super session at The NAB Radio Show. Steve Goldstein, executive vice president of Saga Communications and chair of The NAB Radio Show Steering Committee, will moderate the panel discussion featuring executives from Emmis Interactive, CBS Radio, ESPN Radio, and Saga Communications. The session, sponsored by Comic Wonder, will be held Thursday, Sept. 18 at 10:30 a.m.

Attendees will have the opportunity to learn from media professionals as they provide insight into how to successfully utilize new media tools to enhance radio station brands and increase profitability. Session participants include:

Steve Goldstein (moderator) held several positions at radio stations in Central New York, and was hired as NBC Radio Network's West Coast manager of affiliate relations upon graduation from Ithaca College. He later served as the youngest news anchor for the ABC Radio Network before beginning his major market programming career at WABC Radio. Since 1986, Goldstein has been employed by Saga Communications, initially serving as group program director. In 1988, Goldstein was promoted to executive vice president, where he currently oversees Saga Communications' 88 radio stations, nine TV stations, two farm radio networks and three state radio networks. Goldstein served as Chairman of the Arbitron Advisory Council and is currently on the Advisory Board of the Midwest Conclave.

Deb Esayian is co-president at Emmis Interactive. Drawing on her marketing expertise and high-level sales experience, Esayian strives to integrate new and traditional media to produce innovative, profitable business models. A former product manager, Esayian has worked with several consumer goods manufacturers in the U.S. and abroad. Previous work experience also includes serving as the director of, an Emmis-owned minority recruitment web site, and working as the general sales manager for WJBR-FM in Philadelphia.

David Goodman serves as president of digital media & integrated marketing at CBS Radio. Goodman works with CBS's 140-plus major market stations, overseeing digital, integrated ad-sales and marketing strategy. Additionally, Goodman established and runs The Altitude Group, CBS's integrated ad-sales organization that has been responsible for providing ground-breaking campaigns to a variety of Fortune 500 advertisers. Prior to CBS, Goodman was an executive for Warner Bros. and The Warner Music Group, and formed the domestic television and video division of Saban Entertainment.

Marc Horine is vice president of digital partnerships and sales development for ESPN Digital Media. In this capacity, Horine oversees digital partnerships for, including editorial ad sales integration,,,, ESPN Travel, ESPN Cars and Horine began his career at ABC/ESPN Radio Networks in 1996 and has worked in digital media for the past nine years.

Jeff Vettrus is the director of interactive media for Saga Communications. Vettrus has more than 20 years of radio and technology experience. In radio, Vettrus worked as a contemporary hit radio (CHR) announcer and hosted a top-rated morning show in several markets such as Toledo, OH, Detroit, Phoenix and Tampa. As director of interactive media at Saga Communications, Vettrus partners with radio stations throughout the entire company to create popular and profitable Web sites. Prior to taking over interactive media Vettrus served as regional director for Clear Channel's southern region and senior director for Clear Channel's interactive group.

More Convention News

Austin Musicians to Perform at Marconi Awards Dinner
The NAB Radio Show will feature live performances by John Arthur Martinez, Sarah Pierce and Seth Walker, three talented artists from the Austin music community. The performances will take place during the NAB Marconi Radio Awards Dinner & Show on Thursday, Sept. 18.

Known as the Live Music Capital of the World, many artists have launched their careers in Austin, performing at informal venues for which the city is best known. The NAB Marconi Awards Show will provide attendees with the opportunity to see first-hand the kind of musical talent Austin has to offer. The performers are:

John Arthur Martinez (AGRTV/Universal): Martinez is a singer and songwriter known for performing portions of country songs in Spanish, with his song "Seguro Que Hell Yes" appearing on a Grammy-winning album by Flaco Jimenez. Martinez released his first album, Spinning Our Wheels, in 1998, followed by the 2001 release of Stand Your Ground. He went on to compete and place second at both the local and regional competitions for Nashville Star. In 2003, millions of country-music fans watched as Martinez finished second on the national talent competition. This exposure led to the 2004 release of Lone Starry Night, as well as performances throughout the U.S. and Europe, including a debut on the Grand Ole Opry and performances at both the Ryman Auditorium and the Rio Grande Rodeo.

Sarah Pierce (Little Bear Records): A singer and songwriter, Pierce has charmed fans nationwide and abroad through her unique sound that incorporates both folk and rock genres. After her 1991 debut album, West Texas Wind, Pierce moved to Southern California, where her reputation as a singer and songwriter caught the attention of several local agencies. Pierce moved on to perform on MTV, and also provided the singing voice of Calamity Jane on the Emmy-nominated Time-Life mini-series, The Wild West. In 1993 she moved to Austin, where she released No Place Like Home and her first children's recording, Buttercup Princess. The 2004 release of her Love's The Only Way album featured two hit singles that achieved Top 20 status, with "Get Together" climbing to number 13 domestically. Cowboy's Daughter, her latest album, was released in the spring of 2008.

Seth Walker (Hyena Records): This North Carolina native is a singer and guitar player with a sound heavily influenced by blues and roots music. Also an accomplished songwriter, Walker has conducted tours throughout the US. His home base is in Austin, where he has spent the last ten years playing among the best blues musicians in the world while establishing himself as a unique and compelling performer. He made his recording debut in 1997 with the release of his first album, When It Rains It Pours. Subsequent albums include Meet Me in the Middle, Restless and On the Outside. His most recent album is titled Seth Walker.

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