Tagstation Says Stations Deliver Interactive Content Via NextRadio

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CHICAGO—There are now more than 1129 stations delivering interactive content to NextRadio through the TagStation data service, according to the most recent Tagstation blog.

According to the blog, when listeners tune into local radio via the NextRadio app, an average of 60 percent of the most-listened-to stations in the top 25 markets now feature content like album art or the programming schedule.

Sprint, the NextRadio carrier partner, has also staffed 3,000 store team members who have “Skills Enhancement Training” focused on NextRadio to help them familiarize customers with the feature.

Additionally, those interested in learning more about the app can still sign up for the “NextRadio and the Connected Car: Growing Listeners with Interactive Content” webinar. The event, featuring Join Paul Jacobs and Paul Brenner, is open to all broadcasters interested in learning more about the future of radio in the car’s dashboard.

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