Most Popular Articles
Navteq Adds Dynamic Content Delivery for HD Radio
Chicago - Apr 20, 2009 - Navteq dynamic content for portable navigation devices and automobile in-dash systems over HD Radio systems is now available. Navteq's HD Radio format capability allows for broader, faster and more comprehensive delivery of a wide variety of dynamic content including traffic, weather and fuel prices. The high capacity of HD Radio technology allows Navteq to deliver up-to-the-minute dynamic content to consumers.
Navteq, in conjunction with the Broadcaster Traffic Consortium (BTC) is delivering dynamic content via the BTC's radio companies, which includes nearly 1,500 radio stations. Available in 60 U.S. markets, Navteq and BTC's high-bandwidth HD Radio network offers up to 40 times greater capacity over RBDS.HD Radio technology also expands the capabilities of Navteq Location Point Advertising, a turnkey approach to subsidize high value content services, while enabling advertisers to reach and engage consumers where and when they are making shopping and purchasing decisions. Detailed graphics, imagery, sound and mobile coupons, not available using other distribution formats, can be transmitted utilizing HD Radio technology.
Acceptable Use Policy blog comments powered by Disqus
[an error occurred while processing this directive]
Today in Radio History
The history of radio broadcasting extends beyond the work of a few famous inventors.
EAS Information More on EAS
The feed provides feeds for all US states and territories.
Need a calendar for your computer desktop? Use one of ours.
Information from manufacturers and associations about industry news, products, technology and business announcements.
Cumulus builds a new campus in Nashville to house its NASH family of brands
Browse Back Issues[an error occurred while processing this directive]
Also in the October Issue
- Trends in Technology: Alternate Transmitter Sites
- Tell City Waiver Denied
- 2014 Radio magazine Salary Survey
- Field Report: Steinberg UR44
- Repurposing Older Equipment