Media Monitors Gains MRC Accreditation
White Plains, NY - Aug 26, 2010 - The Media Ratings Council has granted continued accreditation to Media Monitors for the Radio Spot Service. The standards Media Monitors has adhered to in research data ensure valid, reliable and effective information for all users.
Media Monitors was the first radio monitoring service to be audited and accredited by MRC in 2008. MRC accreditation provides subscribers with confidence that Media Monitors is identifying and reporting radio advertising occurrences in accordance with MRC Standards.
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