BE Upgrades Message Management System


        Radio on FacebookJoin us on Facebook

Quincy, IL - Apr 9, 2008 - Broadcast Electronics (BE) is stepping up nontraditional revenue and relevant text endeavors with new features and upgrades for its text automation system. At the heart of The Radio Experience (TRE) upgrade is a new modular architecture that streamlines message generation and scheduling for text readout on RBDS, HD Radio and Internet streaming tuners.

With more flexibility and greater programmability, BE's The Radio Experience now addresses a growing interest in radio text opportunities as HD Radio and RBDS become staples in major-market stations and as traditional ad revenues level off overall.

Opportunistic insertion of text ads for high-impact exposure plus online text plug-ins from weather, sports and other information providers are among the benefits. The Radio Experience is targeted to broadcasters expanding their text operations beyond 'now playing' song and title information.



Acceptable Use Policy
blog comments powered by Disqus

[an error occurred while processing this directive]

Today in Radio History

Milestones From Radio's Past

The history of radio broadcasting extends beyond the work of a few famous inventors.

EAS Information More on EAS

NWS XML/Atom Feed for CAP Messages

The feed provides feeds for all US states and territories.

Wallpaper Calendar

Radio 2014 Calendar Wallpaper

Need a calendar for your computer desktop? Use one of ours.

The Wire

A virtual press conference

Information from manufacturers and associations about industry news, products, technology and business announcements.

Join Us Facebook Twitter YouTube LinkedIn
Radio magazine cover

Current Issue

KBEM-FM: Revitalizing a Station, Reviving a School

Minneapolis Public Schools upgrades their aging equipment with new Audio over IP technology

Browse Back Issues

[an error occurred while processing this directive]