Arbitron Reporting Metrics for HD Radio, AM/FM/HD Streams
Columbia, MD - Mar 11, 2013 - Arbitron has introduced a new feature in its Radar 116 March 2013 report: metrics for HD Radio multicasts and AM/FM/HD streaming stations. The data indicates that radio is using these new technologies to reach more listeners. The report states that HD Radio multicasts reached nearly 3.6 million listeners aged 12 years and older, and streams of AM/FM/HD stations reached 5.4 million listeners 12 years and older. Adults 18 to 49 make up the majority of the streaming audience, with more than 3.5 million connecting to AM/FM/HD stations in an average week.
The same report says that 242.8 Million listeners are reached by radio in an average week.
Acceptable Use Policy blog comments powered by Disqus
[an error occurred while processing this directive]
Today in Radio History
The history of radio broadcasting extends beyond the work of a few famous inventors.
Read each issue online in our Digital Edition Format in your Web browser.
EAS Information More on EAS
The feed provides feeds for all US states and territories.
Need a calendar for your computer desktop? Use one of ours.
Information from manufacturers and associations about industry news, products, technology and business announcements.
This high-visibility and high-traffic area got the full acoustic treatment.
Browse Back Issues[an error occurred while processing this directive]
Also in the May Issue
- Remote Access and Site Connectivity: Wireless
- Standards of FM Allocation and Interference
- Side by Side: Mic Processors
- Field Report: Deva Broadcast DB4004
- Field Report: APT WorldCast Systems Horizon NextGen
- New Products
- 20 Years of Radio magazine: May 1994