Most Popular Articles
NextRadio + TagStation 2014 NAB Show Preview
Excerpted from a post by The TagStation Team.
A year ago, we were getting ready to premier NextRadio at the 2013 NAB Show. We had no commercial product yet, a carrier deal too young to even mention out loud, and only a handful of people on board. What was encouraging then is that the folks who came by our booth and tried the app loved what they saw. We spent a good deal of time in that booth explaining that this wasn’t a streaming service – that our focus was bringing the literal FM broadcast to the smartphone – and that the success of the app and next steps depended on their participation.
Fast forward to today. The Sprint deal has introduced several commercially available NextRadio-enabled phones to the marketplace with many more on the way, and the industry has come together in an extraordinary show of support. Usage is on the rise, and feedback has been super. In a microcosm of things happening in traditional media, we think this is a pretty healthy pace. But the issue remains that the product still lacks much of the visual enhancement and interactivity a big marketing campaign would want to tout. Without that, awareness must rely on Sprint marketing, radio station promotions, industry advocates, and appearances like the NAB Show where we can put the product in front of people and generate that familiar excitement.
Read the full article here.
Acceptable Use Policy blog comments powered by Disqus
[an error occurred while processing this directive]
Today in Radio History
The history of radio broadcasting extends beyond the work of a few famous inventors.
Read each issue online in our Digital Edition Format in your Web browser.
EAS Information More on EAS
The feed provides feeds for all US states and territories.
Need a calendar for your computer desktop? Use one of ours.
Information from manufacturers and associations about industry news, products, technology and business announcements.
When Northern Community Radio set out to build a new community radio station in rural northern Minnesota 38 years ago, naysayers said that it would be broadcasting “only to a bunch of gophers
Browse Back Issues[an error occurred while processing this directive]
Also in the July Issue
- Trends in Technology: Robust IP STL
- LPFM on The March
- RF Engineering: Modern Modulation Techniques
- Field Report: Tascam TH-2000 Headphones
- Battery Maintenance: Testing and Charging