Most Popular Articles
Liquid Compass LC Pro 2.0
The LC Pro 2.0 streaming radio platform includes features for listeners, station managers and program directors previously unavailable for streaming radio. A new social networking element allows users to rate songs and share music, radio stations, etc., with their entire social network. A "favorites" feature enables listeners to flag their favorite songs, purchase them immediately through iTunes or save for purchasing at a later date. LC Pro 2.0 includes access to artist biographies, upcoming tour dates, song lyrics, track history, and rewind, pause and fast-forward functions. A "talkback" feature allows users to give immediate feedback about the track or the program. Notifications will also be included with LC Pro 2.0 that alert users of breaking news, severe weather, national and state alerts, as well as product giveaways and other time-sensitive information. LC Pro 2.0 will allow listeners to seamlessly integrate programming into almost any audio system or sync to Internet devices like Apple TV, mobile devices and automobiles. Benefits for stations include the capture of statistical data on how people are using the player, what is being clicked on, demographic data, song ratings and social network data, such as followers (Twitter) and likes (Facebook). Program directors can get immediate feedback from listeners as a marketing tool to determine what is currently trending.
Do you have experience with this product? Share your comments below.
Acceptable Use Policy blog comments powered by Disqus
[an error occurred while processing this directive]
Today in Radio History
The history of radio broadcasting extends beyond the work of a few famous inventors.
Read each issue online in our Digital Edition Format in your Web browser.
EAS Information More on EAS
The feed provides feeds for all US states and territories.
Need a calendar for your computer desktop? Use one of ours.
Information from manufacturers and associations about industry news, products, technology and business announcements.
Cumulus builds a new campus in Nashville to house its NASH family of brands
Browse Back Issues[an error occurred while processing this directive]
Also in the October Issue
- Trends in Technology: Alternate Transmitter Sites
- Tell City Waiver Denied
- 2014 Radio magazine Salary Survey
- Field Report: Steinberg UR44
- Repurposing Older Equipment